Rimowa sponsors an annual design award in Germany – WWD


MOVING: Rimowa is the latest luxury brand to launch a design award, with the inaugural competition challenging university students from German schools to tackle the topic of mobility.

Prized for its grooved aluminum wheeled suitcases, the Cologne-based company said students are “encouraged to freely interpret the theme by creating designs that both consider the overall impact of mobility and recognize the principles resilience, excellence and quality of Rimowa”.

The winners will be selected by an expert jury and announced in April, with the grand prize winner pocketing €20,000, the runner-up €10,000 and three others being offered €5,000. Finalists will also benefit from a mentorship program led by one of the jurors.

The jury is made up of Rimowa President Alexandre Arnault and General Manager Hugues Bonnet-Masimber; Manuel Goller, founder and creative director of New Tendency; interior and furniture designer Gesa Hansen; Mateo Kries, director of the Vitra Design Museum; industrial designer Julia Läufer of Läufer & Keichel; creative director Mike Meiré and Julius Wiedemann, chief curator of online platform Domestika.

Rimowa noted that the annual award will also provide participants with various networking opportunities, workspaces and other support to bring the projects to life.

“It is increasingly important for us to support and nurture the next generation who will shape the future legacy of German design,” commented Bonnet-Masimbert, noting that students would also tackle “global issues that will affect the how the world navigates in design”. the future.”

Among the 15 participating universities are the National Academy of Fine Arts in Stuttgart, the Folkwang University of the Arts in Essen, the Anhalt University of Applied Sciences, the Muthesius Art Academy in Kiel and the Institute of Deggendorf technology.

Rimowa is controlled by LVMH Moët Hennessy Louis Vuitton, sponsor of an annual award for young fashion designers. Loewe, which is also part of the French luxury group, is spearheading an annual craftsmanship award.


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