Vitraform revitalizes bathrooms and wet rooms with an innovative freestanding rectangular design


With a factory based in Denver, Colorado, Vitraform has been handcrafting the most distinctive and luxurious bathroom and powder room sinks for over 30 years. Through its products, Vitraform has provided a niche for those interested in high-end decorative bathrooms.

Vitraform has studied trends, identified opportunities, imagined and created designs that offer alternatives to traditional choices of sinks and powder and bathroom countertops. Many of Vitraform’s products can fit standard sink applications, including undermount, drop-in and vessel sinks.

In partnership with 120 showroom dealers across the United States and Canada, Vitraform ships its products worldwide. Vitraform President Aaron Batte said: “Even with the growing demand for Vitraform sinks from high-end commercial and hospitality projects, we have remained a small, bespoke company manufacturing unique sinks for ultra-luxury environments. All of our products are still made by master craftsmen in Denver, Colorado, producing up to 3000 handcrafted sinks per year.

Vitraform manufactures sinks, countertops and mirrors using glass as a raw material, using 12 different varieties, the process includes cutting, heat treating, casting, rolling and polishing or sandblasting the material into the product newly made. Although the components of the glass are fragile, the manufacturing process combines attractiveness, function and resilience.

“All Vitraform sinks go through a heat treatment process to make them stronger and more durable than normal glass. A double layer lamination method then ensures that the sinks are safe and ready to withstand the demands of everyday use. “Batte explained.

Rethinking the high-end landscape with their luxurious glass sinks, the designers offer a colossal range in various design, color and finish options. The new sink design features a rectangular concept, moving away from the standard approach of manufacturing oval or rounded vessel style sinks. Both sleek in design and appealing in aesthetics, the new style makes a bold statement for any bath or powder room it is installed in.

“It’s a marriage of real craftsmanship and modern innovation,” Batte said. “Precision engineering, time-tested techniques and a relentless focus on safety, quality and longevity, the Vitraform process is unique to our products and results in a glass sink that not only looks good but is strong enough to withstand normal , daily use in residential and commercial applications.

A fresh approach, defying all standards, the collection brings out the uniqueness of profile that complements designs that feature more geometric concepts. The new design is available in two sizes, large and small. The large rectangular freestanding sink measures approximately 21″ x 16″, while the small rectangular freestanding sink measures approximately 12 ¼ x 15 ¼. With over 30 sink styles and a range of 12 glass colours, seven finishes and over two dozen hand-etched and gold-plated options, Vitraform can match any style imaginable.

Batte said: “We created this extensive portfolio to provide style versatility and provide a wide range of choices for discerning designers and homeowners. Our unique solutions will transform your bathroom or powder room design into the most unique and individual place in the world.

Installation by a professional plumber or contractor is recommended, Vitraform sinks require a certain level of care to ensure they are installed correctly. Vitraform glass sinks adorn the world’s most elegant homes, businesses and hotels.

The extraordinary success of the business is matched by the down-to-earth attitude of the designers and owners, husband and wife team Jerry and Sheila Fein. Both attended the University of Colorado as fine arts majors in the early 1970s. In 1976, Jerry founded Cherry Creek Enterprises, a company specializing in OEM manufacturing and custom leaded and beveled glass, while Sheila worked as an interior designer. Sheila then joined Cherry Creek Enterprises in 1981.


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